By OYINDAMOLA LAWAL
Top Nigerian designers, House of J’ola, Lanre Da Silva Ajayi, Zizi Cardow and Hallero recently stormed New York City at Couture fashion week and Mercedes Benz fashion week.
While the Mercedes Benz showcased ready to wear, the couture fashion week displayed couture clothing from all over the world.
The show was held at the prestigious Waldorf Astoria, a hotel, which hosted United States president Barack Obama a week after the fashion show.
CEO of the franchise for the couture fashion week International Business Consortium Nigerian Limited and the originator of Nigeria's Next Super Model, Joan Okorodudu led a team of well multi talented and creative designers, which zinger the event with zestful and up-to-the-minute designs.
Okorodudu stated that her happiness had no bounds especially seeing Nigerian ambassador to the United Nation, Professor Joy Egwu who was only give less than twenty-four hours notice.
The couture fashion week witnessed the likes of world-class designers like Walid Atallah, Soucha, Ruben Campos, Andre Aquino and so many others. However our own Nigerian team started off with Lanre Da Silva Ajayi of LDA who did not disappoint the crowd, however showcased her usual vintage yet sophisticated in a manner that constantly seen raising the bar at all time.
The pretty unique and versatile designer, Da Silva Ajayi also showcased her designs at the Arise fashion week in Johannesburg where she used Six Nigerian top models, which she paid them from her pocket. Da Silva Ajayi has been a champion for Nigerian models; this was proven again in New York when she used all Isis models such as Bunmi Ademokoya, Isi Atagamen, Omoye Eromosele, Faith Amadi and Uzodinma Ugwiuanyi.
Next on the stage was award winning Zizi Cardow; she wow the crowd with her collections and ended the show with the blue and black master piece, which swept the crowd off their feet. Her collections were very classy and the crowd gave a cheer when she walked majestically to take a bow.
Zizi 's collections were a fusion of Africa and western fashion, which was very alluring.
In the same veins, Hallero also showcased her latest collections, one of which is a piece with calabash worn by a sixteen year old model from the Bahamas, brought her ingenuity. Seeing the young model strutting the runway with two tiny calabashes made a lot of people wonder if Africa has come of age. Her collections at the fashion week were just fantastic.
Joan Okorodudu of House of Jola was the last to showcase, she displayed her latest work using amazing combinations of African and western fabrics with her signature designs fully geared towards the youth. She also light up the runway with her male collections, very urban that had appliqués, jackets to mention a few.
MTN Project Fame West Africa winner, Nyaya opened the Nigerian show with our national anthem. According to Okorodudu, “it is in line with branding Nigeria in her own way.” the Nigerian ambassador Professor Joy Egwu was so happy as she jumped up on the front row with her hand firmly on her chest; it was a proud moment for our great country Nigeria.
Nyanya also thrilled the audience with his latest single, which earned him a pink rose from a young girl in the crowd. Bayo Hastrup, international Nigerian make-up artist was also one of the official make-up artists for the event.
Incline with branding Nigeria, Joan Okorodudu enhanced her outfit with a Nigeria flag brooch and wristwatch.
“ We are looking forward to the February fashion week in New York. Isis models had succeeded in booking models worldwide; in July Bunmi Ademokoya modeled at Paris Fashion Week, Nigeria Next Super Model will be held in couple of weeks. More so, two Isis models and product of Nigeria's Next Super Model have just been signed by two top agencies in New York. As we say goodbye to the two of them we also welcome new faces and those who will become Nigeria's Next Super Models.” Okorodudu said
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